“Brazilian women are sexy, strong, independent … they don’t care about being trendy, they care about looking good, fashionable, polished.” — Clarice Michelon
I recently had the pleasure of designing a custom fabric for Toronto-based Brazilian-born designer Clarice Michelon.
Born in Rio Grande do Sul, Clarice started her studies in fashion in Sao Paulo and graduated in fine arts in the South of Brazil. After several years working as a designer for companies, among them Levi’s, she decided to challenge herself and move to Canada.
Clarice asked me to design a fabric for her new Spring / Summer 2013 collection that was recently featured at an eco-fashion show with renowned fashion designer Baby Steinberg.
The fashion show was part of Expressions of Brazil a three-day festival showcasing the diversity of Brazilian culture through an eclectic mix of arts and culture held at the Harbourfront Centre in Toronto.
Patchwork, knit and crochet are combined with sharp tailoring in Michelon’s latest collection – inspired by a universe of curves and shapes found in the modernist architecture of Brazilian architect Oscar Niemeyer. The softness of the fine fabrics (cottons, silks, linen) contradicts with the structured abstracted edges of her dresses and tops.
Click here to see more images from the fashion show.
For more information about CMichelon or to place an order please click here.
P.S. You can purchase the same eco-friendly digitally printed custom fabric I designed for CMichelon in my Cheekytree shop on Spoonflower.
Cheekytree 